Public Relations
I use marketing to channel my creativity and world-building skills, crafting strategies that inspire change and make an impact
—starting with nonprofit organizations.
-Supported community engagement initiatives to enhance visibility and impact.
-Assisted in developing marketing collateral aligned with the organization’s brand standards.
Social Media Posts
I had the opportunity to see Prep in action, observing their classes and new improvements firsthand.
During this time, I created social media content that highlighted their brilliance and showcased the exceptional work being done.
Teacher Testimony
I took the initiative to create a personal video showcasing heartfelt testimonials from teachers.
I coordinated with educators to capture their stories, highlighting their dedication and the positive impact they have on students’ lives.
Party For Prep
I had the privilege of contributing to Prep’s event party by assisting with ticket sales and helping to facilitate the event.
IMC Masterclass
At Canisius University
August 2024 – May 2025
- Collaborated with mission-driven organizations to create impactful marketing and communication strategies.
- Applied advertising and branding techniques to solve real-world challenges.
Event Coordination:
Future On Our Feet at Delaware Park and Giving Tuesday
- Revenue from 5K: $4,341
- Expenses from 5K: $1,223
- Revenue from Giving Tuesday: $8,000
Securing Sponsorships
As part of the team, I played a key role in securing over 20 sponsors for the event, including notable partners such as HFK Hot Chicken, Mid-City Market, and The Teacher’s Desk.
These sponsors helped support the event in various ways, contributing to its success and enhancing the overall experience.
Successful Alumni Showcase:
I had the privilege of helping organize and host the Successful Alumni Showcase—a powerful event that brought together alumni and current students from the Marketing and Integrated Marketing Communication (IMC) fields.
This showcase featured an inspiring panel of accomplished professionals who generously shared their experiences, insights, and career advice:
–Luke Tomasik – Account Executive, Odoo
–Josephine Theal, MBA – Director of Meat & Seafood, Target Corporation
–Gabrielle Guzinski – Chief Programming Officer, BuffaloLink
–Zachary Schneider – Founder, Agency 15
Additional
At Canisius University
August 2024 – Present
- Managed and updated the Griffin News website, ensuring engaging and timely content.
- Improved site navigation and user experience to boost online readership.
Marketing is not just about selling products, it’s about creating genuine customer value and helping people become better off; it’s a powerful tool to positively impact the world.
Phillip Kotler
Father of Modern Marketing