Project 3: Metaphores

This was certainly a project to work on! With more material to read and thus more content to ultimately digest, I figured that this project would be something that taxed me, or made me work extremely hard to understand what I was supposed to do for the task, like Project 2 put me under (at least comparatively)!

This actually wasn’t that difficult at all. I found myself quickly getting a few sketches going for a different phrases. A couple included: Love is a Fire; Walking on Eggshells; On Cold Feet; and, of course, A Cloudy Mind, which is what I ended up going with. As you can see from the initial concept, in which I played around with color and a ‘pattern,’ I was sold on the silly idea of a brain literally clouded with, well, clouds! Signifying a clouded thought pattern, of course.

The story that the image and background image – a vector pattern of a stylized cloud and brain repeated on a washed ‘brain pink’ color – is one of a hectic, or clouded, thought process. Perhaps with some touch ups it could show as an ad of sorts, maybe for an antidepressant or some such.

The hardest part of this assignment was probably picking out the metaphor I wanted to use! Actually translating it into a combined image wasn’t difficult at all, unless you count difficulties using Figma over something more professional like Adobe Illustrator a difficulty that is! I wish I had been able to properly do everything in Illustrator, but as is, with Figma, I am still happy with how this piece turned out.

Edward Krauzowicz